5THWAVE - The Business of Coffee and Hospitality
Trailer
Bonus
Episode 73
Season 1
A conversation with Boram Um, World Barista Champion 2023
On the podcast today we're catching up with newly-crowned
World Barista Champion Boram Um.
Born in Brazil to South Korean parents, Boram is the founder of boutique specialty coffee business
Um Coffee Co. and is the first Brazilian winner in the competition’s history.
In this conversation, Boram discusses his mission to educate Brazilian consumers about the joys of home-grown specialty coffee and shares his pride in becoming a role model for the next generation of Brazilian specialty coffee professionals.