The Black Line Between Sales & Marketing
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Episode 75
Season 1
Episode 75: The Importance of Business Acumen & Valuable Metrics
Where do you get business acumen? What even is business acumen? And when do valuable metrics turn to vanity metrics? Mike and Doug answer all these questions and more in this episode.
Each episode is broken up into three sections: Big News, The Question of the Episode, and Takeaways.
Big News: What is Business Acumen?
Question of the Episode: When does a metric go from being valuable to being vanity?
Takeaways:
- Mike - Look at alternative views. Find things that go against what you initially thought because you’ll learn something new about yourself.
- Doug - Go to someone in your business that does something that you don’t know much about and ask them to tell you a day in their life. Listen, and ask a whole bunch of questions. Seek to understand their world and then try connecting it to yours.