On this week’s episode of Conversational Selling, our special guest is Tonya Bjurstrom, Founder of Dirby Solutions. Tonya leverages her impressive customer experience skill set to help companies gain valuable insight from their customers and better identify untapped opportunities for growth. Customer retention is so important and Tonya shares how to get the most out of it for our businesses.

Most companies treat their customers well, many have developed great relationships with them, but few really tap into their customers as an avenue of growth or means to find solutions to their business challenges. Tonya takes listeners through the following steps to begin fully utilizing customer value:

By staying curious about your customers, asking the right questions in the right way, and allowing them to guide the decision-making process, you’ll maintain their loyalty, increase revenue, and grow your business. It always starts with the human conversation. Listen now!