Level Up Creators Podcast
Trailer
Bonus
Episode 12
Season 1
S1:E12 How To Make High-Value Brand Deals
In this episode, Amanda and Caroline discuss various aspects of brand deals and how creators can navigate them successfully. They share insights on pricing, maximizing revenue, protecting oneself from being taken advantage of, and creating scalable brand deals. They emphasize the importance of market research, leveraging knowledge, and bundling pricing to drive up revenue. They also provide tips on negotiating brand deals, understanding objectives, and asking the right questions.
Key Points:
- Pricing: Understand your value and uniqueness, and consider the audience and return on investment for each brand deal.
- Research: Check the brand's reputation, venture capital funding, and previous brand deals.
- Objectives: Ask about the brand's goals and target audience to ensure a good fit.
- Scalability: Focus on scalable content creation, such as courses or podcast series.
- Organization: Use a content creation calendar, outsource time-consuming tasks, and keep careful records.
- Documentation: Keep track of brand deals and create comprehensive checklists.
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