In this engaging episode of Startup Junkies, hosts Caleb Talley and Daniel Koonce dive into the innovative world of Birdie and Brews, an indoor golf lounge in Northwest Arkansas. They are joined by Tyler and Shania Watkins, co-founders of this unique establishment that blends the thrill of indoor sports with a welcoming lounge atmosphere.

Tyler shares the inspiration behind Birdie and Brews, which began as a brainstorming concept three years ago. He aimed to create a space where people could enjoy golf regardless of the weather, drawing from experiences at various golf facilities across the country. As a pilot, Tyler had the opportunity to explore these facilities extensively, learning what worked and what could be improved upon.

The Watkins talk about the rapid growth of their venture, describing the first few months since their December 2024 launch as a whirlwind. Contrary to their initial expectations of a slow build, the response from the community has been overwhelmingly positive, with corporate events and birthday parties contributing significantly to their success.

The conversation highlights the importance of maintaining the personal experience in business, with both Tyler and Shania emphasizing the role their dedicated team plays in fostering an inviting environment. Shania's background in management shines as she discusses the value of nurturing a supportive work culture where staff feel like family.

Looking ahead, Tyler and Shania envision expanding Birdie and Brews to additional locations while preserving the unique atmosphere that sets them apart. Tune in to the full episode to hear more about their entrepreneurial journey and future plans!

(00:00) Introduction

(05:26) Creating Affordable Atmosphere Excellence

(11:33) How Corporate Events Changed Business Model

(17:02) Creating Vision and Operational Harmony

(22:29) Choosing a Full Swing Simulator

(29:28) How Sharing Dreams Drive Success

(31:48) Navigating Team Dynamics in a Small Business

(37:37) A Local Breweries and Staff Focus

(39:19) Closing Thoughts