Join in for a conversation with George Khalife, Head of Marketing & Business Development at owl.co, Host of Let's Grab a Coffee podcast and Co-founder of BookBack app. Having grown up in the middle east from Lebanon to Bahrain, the merchant blood and a passion for building relationships was rooted in his upbringing. Seeing the world through his father's career in finance brought him to be a finance major in university and start the student investment club at University of Ottawa. However, instead of pursuing traditional investment banking careers like his peers he went into sales and marketing. Pursuing a career in the realm of business development, sales and marketing was not a conventional option discussed in university but from listening to colleagues and observing what gave him energy George moved down the unconventional path where he saw an opportunity to merge his interests in Finance, and a newly growing one in technology as he saw the big wave of Tech IPOs in Toronto. We go through his various transitions from working at the TMX Group to investment banking and a startup as well as what someone actually does in business development. I hope my conversation with George adds value to your own career journey.