The events industry took a huge hit during the widespread shelter-in-place orders surrounding the coronavirus, and Sam Eitzen came to this devastating realization very quickly as gigs for his photo and video booth company, The SnapBar, were wiped out in a matter of days.

In this episode, Sam explains how his thriving Inc. 500 company suddenly found itself without work, and shares his process for — literally overnight — coming up with the idea for a new care package business (aptly named Keep Your City Smiling).

He dives into:

About Change of Plans:

Host Andres Zuleta interviews innovative individuals — from entrepreneurs and winemakers, to artists and chefs — who have found creative ways to adapt in times of crisis. Subscribe wherever you listen to podcasts, and check for new episodes every Tuesday and Friday.

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Change of Plans is produced by Boutique Japan. Our Sound Editor is Eléonore Simon.