The Sales Transformation Podcast
Trailer
Bonus
Episode 137
Season 1
#137 – All about this year’s Global Sales Transformation event
We’re talking Global Sales Transformation XIX this week on The Sales Transformation Podcast, as Phil and Will sit down to discuss the theme for this year’s event: Cracking the Code of Key Account Management.
Phil talks through why we choose this topic, why key account management is more important than ever, and what to expect from some of this year’s speakers.
Highlights include:
- [00:34] – What is GST?
- [05:54] – Why is key account management getting more important?
- [08:57] – Bringing together the art and science of selling
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