Voice of FinTech®
Trailer
Bonus
Episode 111
Season 1
How to master SEO if you are an SME or a start-up?
- John explains his roots - born in Canada to an immigrant family from Vietnam
- John had many different jobs as a student – what were his favorites and useful for today's role?
- What was it like to work at Yellow Pages as internet usage has been rising?
- John has been running the Local SEO business in Canada for over seven years now. How did he come up with an idea?
- Let’s start with the SEO basics – what is it and why is it needed?
- Target clients?
- How the SEO tools or focus differ for a local SME with a physical presence and a fully digital business, say software or a FinTech?
- When I started this podcast, someone who had done this before told me that the podcasts are not good for SEO. What’s John's view?
- Has there been a spike in demand for SEO services driven by the pandemic?
- What are the key SEO lessons learned from starting John's own business? How did John optimize your own discoverability?
- What’s in store for John in 2021?
- Best way to reach out