Ronnie Higgins, Director of Content at OpenPhone, breaks down how the Disney Synergy Growth Map guides how he approaches content marketing. Download a free powerups cheaetsheet: https://marketingpowerups.com/030

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🎉 About Ronnie Higgins

Ronnie Higgins is the Director of Content at OpenPhone, the all-in-one phone system for teams. Prior to that he lead content teams at Hopin, Udemy, and Eventbrite. Ronnie is a seasoned content marketing professional with over 12 years of experience. He started his career in the film industry which laid the foundation for his storytelling skills, a tool he strongly advocates for in content marketing. Ronnie's approach to content creation revolves around understanding the audience and their needs, using various formats and channels to reach a wider audience, and emphasizing authenticity in brand voice and values.