When we are the only person working for our brand, we can have a false sense of not having anyone to answer to, no reasoning that needs to be vetted before we make decisions.

But if we don’t create culture for ourselves, are we deprioritizing the importance of having an understanding of our company culture?

Erica shares her perspective on why it’s important to establish a company culture, even when you’re a company of one.

In this discussion:

• How to define the scope of your team
• Why your values are the foundation of your company culture
• How defining your values and company culture eases decision making
• How being explicit in your values positively impacts your growth

Ready to dive deeper?

If you’re ready to shape your company culture for yourself and the team you’ll create, Pause on the Play, The Community is a place to explore what’s possible.

Get access to Q&A sessions, workshops, and a supportive community as you define your values.

Learn more at pauseontheplay.com/community