In this interview I talk to Marcin Chirowski of Growth Turn, a productized SEO service focused on B2B SaaS companies.

Marcin explains how he went from a corporate job to freelancing on Upwork. Then he tells how he identified an opportunity from the work he was doing on Upwork to productize the work he was doing for a specific customer in the market. He is now doing over $100,000 in annual revenue. (5:43)

Also, Brian answered this question on YouTube, how to decide what to work on next?

Brian covers four tactics for how to tackle this problem:

There is a lot to dig into and it is a topic that is always relevant no matter how big your business grows. (0:32)

Enjoy!

Key Takeaways

[20:54] Even if you are increasing your hourly rate you are still being paid based on time spent doing something instead of the value you bring.

[38:05] Sometimes a buy button is not the quickest path to a sale. Know you market and decision makers. Sometime you need to provide something for your champions to take to the decision makers.

If your operation needs to become more efficient and more predictable so that your team never lets anything fall through the cracks then it is time to implement ProcessKit. A process driven project management software great for powering client services businesses. It is especially built with productized services in mind.

If you would like expert help with improving you processes and automations ask about our ProcessKit Implementer service. Request your free demo and trial here.

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