Throughout his tenure at Merck, Ken Frazier made it a point to stand up for his principles. Unlike most CEOs, Ken was once his company’s CCO. That experience prepared him to think multi-stakeholder and pass decisions through the lens of the company’s character and values. At the 2022 Page Spring Seminar, Ken sat down with industry icon and longtime Page member Bill Nielsen, in what would go on to be the highest-rated conference session in Page history. They discussed Ken's leadership philosophy, his love for the communications function, and the role business can play in bettering society.