Grow & Tell
Trailer
Bonus
Episode 14
Season 1
Founding Sales: Peter Kazanjy on selling as Co-Founder at Atrium
Peter Kazanjy, author of Founding Sales and co-founder of Atrium, shares sales advice for startup founders and early sales hires.
Pete Kazanjy literally wrote the book on founder sales.
As a three-time startup founder, Pete knows the ins and outs of building an early-stage sales team.
On today's episode, Alex and Pete discuss:
- Pivoting his first startup to TalentBin
- Writing Founding Sales
- Evolving past founder-led sales
- Democratizing sales metrics at Atrium
- The datafication of sales
- Building the Modern Sales Pros community