Product discovery is the process of discovering, defining, and validating a new product idea or an enhancement to an existing product. It's a critical phase for entrepreneurs because it helps them identify and understand the problems and needs of their target customers, enabling them to build products that solve those problems effectively.

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Here are some reasons why product discovery is essential for entrepreneurs:

In conclusion, product discovery is a critical process for entrepreneurs that enables them to develop products that meet the needs of their target customers, reduce risks, achieve product-market fit, and increase customer satisfaction.

RUN SHEET
Reed Hastings says that in business, we should all work at delivering the most joy possible to our customers - then they’ll stay with us
Always Deliver Joy_PN (42s)

Bob Iger reflects on Steve Jobs, and how even the smallest detail - if well done - contributes a tremendous amount of value to the whole
Strive For Perfection_PN (1m13)

Tony Fadell has a major insight in how not to take shortcuts, even if it goes against your investors
Look closer_PN (4m30)

Marty Cagan talks about four keys to great product strategy: focus, insights, empowerment, servant leadership
Secrets to great product strategy_PN (4m08)

Bill Carr, author of Working Backwards, talks about building products with Jeff Bezos, as well as the PRFAQ
Working Backwards Process_PN (3m14)

Tony Fadell talks about making a decision, based on research and experience, and when to start a company or build a product
Going from Idea to Product (2m02)