President Dwight D. Eisenhower was known for his prolific, almost otherworldly productivity. His secret: He never confused the urgent with the important.

The Eisenhower Matrix is a 2x2 visualization tool that forces you to differentiate between the urgent and the important in order to prioritize and manage your time more effectively.

The Goal: Manage urgent and important tasks, spend most of your time on the not urgent and important tasks, and spend less time on the not important tasks.