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Veteran Led
Trailer
Bonus
Episode 79
Season 1
American Made: Veteran Dean Wegner’s Mission to Rebuild US Manufacturing
What does it take to create a truly “Made in America” brand? In this episode, we sit down with Dean Wegner, the founder and CEO of Authentically American, an American-made apparel brand. In a world where outsourcing and cheap labor are prevalent, Dean explains the challenges and rewards of building a sole American supply chain that supports our economy and creates jobs. With his strong leadership skills and military background, Dean has not only built a successful business but also a community-driven brand.
As a Veteran entrepreneur, Dean emphasizes the importance of having a niche and focusing on customer experience in building a successful brand. He also highlights the camaraderie and collaboration among Veteran entrepreneurs and the impact of supporting each other's businesses.
Check out Authentically American on X, Facebook, Instagram, and YouTube. Visit them online at authenticallyamerican.us and connect with Dean on LinkedIn.
As a Veteran entrepreneur, Dean emphasizes the importance of having a niche and focusing on customer experience in building a successful brand. He also highlights the camaraderie and collaboration among Veteran entrepreneurs and the impact of supporting each other's businesses.
Check out Authentically American on X, Facebook, Instagram, and YouTube. Visit them online at authenticallyamerican.us and connect with Dean on LinkedIn.
Chapters
- Introduction to Dean Wegner and Authentically American
- From West Point to Corporate America: Dean's Career Journey
- The Birth of Authentically American: Creating an American-Made Brand
- Challenges and Lessons in Building a US-Based Supply Chain
- The Importance of Finding Your Niche in Business
- Leadership Lessons: Three Examples of Great Leadership
- Leadership Pitfalls: Three Examples of Poor Leadership
- The "Leaders Eat Last" Principle and Its Exceptions
- Integrity and Character in High-Stress Situations
- Authentically American's Logo and Brand Identity
- Advice for Veteran Entrepreneurs: Finding Your Passion