Specialty coffee’s artisanal and handcrafted customer face is real and supported by a complex supply chain and highly specialized production. These two things create and collect lots of information. Understanding what can be collected and how it can help coffee businesses is simpler than people think and is also the first step towards gaining real benefits. What’s more, “business intelligence” is already accessible to businesses of all sizes and is easy to use and inexpensive. It helps remove guesswork for beginners and delivers new insights for experts. In today’s lecture, Andreas Idl presents how this can be done with a focus on roastery information. Andreas Idl a socially minded entrepreneur, is the founder and CEO of Cropster GmbH. As a software developer with a degree in Information Systems he has focussed on using his technological experience in socially positive ways. This focus led him to Cali, Colombia and the Research Center CIAT. His work there focussed on helping small farmers in developing countries through research and development projects, specifically in coffee. As the project came to an end, Cropster was created to continue the work in 2007. Related Links - Read the full transcript on SCA News: https://scanews.coffee/podcast/51/using-your-coffee-data-as-business-intelligence-to-deliver-quality-consistency-and-control-expo-2018-lectures/ - Listen to other episodes of the SCA Podcast: https://scanews.coffee/category/podcasts/sca-lectures-podcast/ - Learn more about the upcoming 2019 Lecture Series: https://www.worldofcoffee.org/ Subscribe to this podcast on your favorite app: - iTunes: www.apple.co/2sXdmSj - Stitcher: www.bit.ly/2JBJOk8 - Pocket Casts: www.bit.ly/2JBowTT - RadioPublic: www.bit.ly/2JCfeGY 0:00 Introduction 2:00 Introduction to the presentation and Andrea Idl’s background 4:40 What is data and why it’s important to delivering a great cup of coffee 10:30 The importance of data collection when roasting 13:30 What a business intelligence solution can look like for a roasting department 22:30 An explanation of the Wisdom Pyramid and how it underpins business intelligence systems 28:10 Applying the Wisdom Pyramid to a coffee roasting department 34:20 Applying the Wisdom Pyramid when buying green coffee 42:20 How a business intelligence system helps make sense of coffee business data Audience questions 46:50 What is the Rate of Rise in the observable data and who owns this data - Cropster or the roaster? 48:30 Outro --- Send in a voice message: https://anchor.fm/specialty-coffee-association-podcast/message