Future Proofed.
Trailer
Bonus
Episode 11
Season 1
Driving GTM Business Value with AI, Featuring Morgan Ingram
In this episode, Kyle Coleman interviews Morgan J Ingram about his career journey and how he is leveraging artificial intelligence (AI) to supercharge his sales and marketing efforts as a solopreneur.
Key topics covered include:
- Morgan's career path from SDR to sales trainer to B2B influencer marketing
- The importance of intuition and data in career decisions
- Finding mentors to accelerate your learning
- How Morgan uses AI workflows to analyze sales calls, create content, and optimize prospecting
- Leveraging AI to automate research on target accounts
- Why strategic thinking is still critical even with AI assistance
Time-Coded Outline:
00:00 - Intro
01:30 - Morgan's career journey and recent pivot to B2B influencer marketing
05:45 - Advice on skills development and future-proofing your career
09:30 - Overview of Morgan's AI-powered sales call analysis workflow
16:30 - Using sales call insights to create content like LinkedIn posts
20:15 - Converting successful emails into video prospecting scripts
24:00 - AI workflow for researching and developing account-based value props
29:00 - How AI enables Morgan to operate at the level of a 20-person company
32:00 - Importance of asking good questions to get the most out of AI
33:30 - Wrap up
Guest Bio:
Morgan J Ingram is a B2B influencer marketing expert and content creator. He previously worked as an SDR and then spent 3-4 years doing sales training. Morgan is known for his LinkedIn thought leadership and YouTube channel "SDR Chronicles".