Titans of Healthcare
Trailer
Bonus
Episode 19
Season 1
#19 - Building Powerful Healthcare Brands: Insights from Industry Leaders
Our guests:
In this episode, we discussed:
- Personalization and Mission-Driven Branding: Emphasize the importance of tailoring messages and having a strong mission.
- Employee Advocacy: Utilize employee and leadership voices to amplify the brand.
- Creative Resurgence: Creativity and storytelling in branding are making a comeback.
- Measurement and Internal Advocacy: Assessing brand health through proxies like sales and using internal advocacy.
- Foundational Content: Invest in a strong piece of thought leadership content as a cornerstone of your branding efforts.