When it comes to beer, no one knows innovation better than a craft brewery. But brewing a single gallon of beer uses about seven gallons of water. That’s why Great Divide Brewing Company, located in Denver, Colorado, is looking to apply their craft expertise to sustainability. In this episode, Kasantha Moodley of ELI’s Innovation Lab sits down with Erin Cox, the Quality Management Systems Supervisor at Great Divide, to hear how it is tackling this environmental challenge. We also hear from Kaitlin Urso, an official of the Colorado Department of Public Health and Environment, who shares her knowledge of the environmental impact of the industry.