Mike McDerment didn’t know much about accounting – the nitty-gritty stuff, at least – when he started FreshBooks out of his parents’ basement.

He feels that his “inexperience” was an asset as he grew the business. It also inspired his strong views about how professional service providers should be billing for their work.

Too many, says Mike, take an approach that leaves clients unhappy and the provider losing money. He has come up with a simple – yet controversial – alternative.

We also talk about a resource he leaned on heavily when obstacles popped up as he grew his business, as well as…

• Why billing hours can kill your business
• The unexpected danger of having one big client (especially if they’re really big)
• How to get paid the same for doing less work
• Why expertise can sometimes sabotage your problem solving
• And more