In this episode of Content Briefly, we’ve interviewed Erica Schneider, Founder of Content Sparring, and discussed her unique, non-traditional approach to the business of content beyond just the craft and more.

This episode is brought to you by our friends at Captain (https://www.contentcaptain.io/ and https://echoreads.io/).

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00:00 Intro
02:29 Who is Erica Schneider?
03:15 Erica Schneider’s background.
05:01 How LinkedIn fits into Erica’s strategy.
08:20 The target client at Content Sparring.
10:58 One effective hack to keep the content flowing.
17:13 Solopreneur vs. Creator.
18:55 Thoughts on employee turnover.
21:14 The flexibility and complexities of the creator economy.
25:11 Day-in-the-week at Content Sparring.
27:15 Learn more about Erica and Content Sparring and get in touch.
27:59 Outro

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► Website: https://www.superpath.co/

► YouTube: https://www.youtube.com/@superpath

► LinkedIn: https://www.linkedin.com/company/superpath/

► Twitter: https://twitter.com/superpathco

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