The RevOps Show
Trailer
Bonus
Episode 65
Season 1
Episode 65: The Power of Data Integration: Building a Reliable System of Record for Efficient Decision-Making
Source of truth vs system of record
Disclaimer: If you are a data scientist, please skip this episode because it'll be painful for you.
Questions/Topics discussed in this episode:
- What is a source of truth?
- What is truth?
- What is sales and marketing alignment?
- What drives productivity when it comes to data?
- The danger of source of truth