Elizabeth Pooley and son Jack Pooley join me on the podcast to share 8 ingredients for creating a successful business from scratch.  From an aversion to sugar and early mornings to an unexpected encounter with mouthwatering donuts, Elizabeth's path took a sweet twist into a new and unexpected business venture.  Working through doubts and limited baking knowledge and building a tasty experience, they took a leap of faith, securing a treasured recipe and equipment, and moved it all to Omaha to start Square Donuts. With no partner, they braved the storm of opening amidst a pandemic. Through ICU visits, a house fire, and community support, they turned challenges into triumphs. We talk about Elizabeth's book, From Scratch: Create Your Recipe for Happiness and Success in Business, where she shares her own recipe for success that you can use in your business today. 
 

Unpacking this episode min-by-min:

00:08:59 - Building a Legacy,

00:11:26 - Square Donut,

00:12:33 - Looking for Opportunities,

00:14:13 - The Challenges of Running a Bakery,

00:16:23 - Taking a Leap of Faith,

00:17:41 - Jack's Perspective,

00:18:28 - The Joy of Creating Concepts,

00:23:34 - Overcoming Limitations,

00:27:42 - The Role of Consulting in Business,

00:29:22 - Motivation and Quality of Life,

00:31:51 - The Eight Ingredients for Success,

00:34:57 - The Journey of Writing a Book,

00:38:10 - Finding Peace and Financial Motivation,

00:42:13 - Creating a Positive Employee Experience,

00:44:18 - Finding Opportunities for Success,

00:49:00 - Overcoming Challenges and Starting Over,

00:52:30 - Leadership and Building a Positive Work Culture,

00:55:12 - Unique Leadership Approach,

00:56:41 - The Impact of Lifting Others Up,

00:57:30 - Different Leadership Styles,

00:58:44 - Personality Tests and Team Dynamics,

01:00:15 - Balancing Compassion and Objectivity,

01:05:57 - Self-Care and Prioritizing Well-being,

01:10:50 - Importance of Self-Care,

01:11:30 - Optimism and Wisdom,

01:12:40 - Different Perspectives on Optimism,

01:18:00 - Balancing Perspective and Reviews,

01:21:18 - Franchise and Future Plans,

01:24:24 - The Challenges of Donut Making,

01:24:44 - Business Owners' Impact on the World,

01:25:09 - Authenticity in Business,

01:25:24 - The Book and its Potential Success,

01:25:38 - Appreciating the Perspective

Buy the Book here! https://www.amazon.com/Scratch-Create-Happiness-Success-Business/dp/B0BMSVSSK6

Reach out! Send your feedback and comments. What would you like to hear about on this podcast? Email me at ridingtandem@thetandemworks.com 

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Riding Tandem with Vivian Kvam

A podcast from Tandem Works

Email the team: RidingTandem@thetandemworks.com