Subscribe
Copied to clipboard
Share
Share
Copied to clipboard
Embed
Copied to clipboard
Inside Marketing Design
Trailer
Bonus
Episode 2
Season 3
S03E02 - monday.com (with Noga Grinberg and Danielle Hassan)
In this episode, monday.com’s Noga Grinberg and Danielle Hassan talk about how large teams are able to function and succeed using data, collaboration, and ownership. They also go behind the scenes of how they created and launched a massive multi-channel marketing campaign (including a Super Bowl ad). Monday offers workflow management tools that help teams collaborate on projects and stay productive.
Key Takeaways
- 02:37 - Noga’s and Danielle’s roles at monday
- 05:53 - What it means to “own a channel”
- 08:48 - How feedback works at monday
- 11:25 - How Noga and Danielle ensure brand consistency
- 14:02 - How design decisions are made at monday
- 18:37 - How data fits into the day-to-day
- 20:44 - Measuring the success of brand awareness campaigns
- 26:36 - Embracing a “data-driven” approach
- 28:00 - Behind the scenes of creating a Super Bowl ad
- 33:56 - Working with external agencies
- 35:31 - What Noga and Danielle learned from making a Super Bowl ad
- 39:19 - When (and how) to revamp a home page
- 42:55 - A/B testing at monday
- 47:06 - How a home page revamp affects the rest of the website
- 49:57 - The main challenges Noga and Danielle are currently facing
- 51:36 - What’s next for Noga and Danielle as creative marketing designers
- 53:20 - Noga and Danielle’s proudest moments at monday
Links
Connect with Charli
Subscribe and stay in touch
Webflow
This season is brought to you by Webflow
Try the no-code website builder used by designers and marketing design teams (and by this show, for the site you're on now!) – Get started for free