Survey Funnel Formula with Ryan Levesque - How to Ask your way to profit 3:19 - Why Ask Formula is Important to Businesses 6:14 - Two Types of Questions That People Are Good at Answering 8:39  - “Our minds are much better equipped to fixate on problems or challenges we run into rather than inventing solutions.” 11:39 - iPhone Case Study - what problem does the iPhone solve 13:49 - The Ask Formula in a Nutshell 14:06 - Step 1 of Ask Formula: Prepare (The Deep-dive Survey) 16:05 - Podcasting case study to create 'buckets' 16:47 - Step 2:  Persuade (The Permanent Micro-commitment Bucket Survey) 20:37 - Step 3: Segment 21:33 - Deep-dive Survey in detail 22:27 - “The depth of response is more important than frequency of response.” 22:33 - How to Measure the Depth of Response using Force Multiplier 24:40 - Why a Phone Number matters so much 27:43 - Step 4: Prescribe 28:41 - Technical Shiny Object Syndrome 30:04 - Step 5: Profit 31:01 - The one click upsell process 33:58 - Step 6: Pivot 34:03 - The “Do you hate me survey?” 36:29 - Common Challenges with Implementing “Ask Formula” (and how to overcome them) 39:11 - Actions to Take to Get Started with Ask Formula 40:32 - How to Get a F-R-E-E Physical Copy of the book "Ask" (limited to 50 copies only) Resources mentioned: Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level www.surveyfunnelsoftware.com www.askformula.com