{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Next Biz Thing: Unveiling Tomorrow's Business","title":"Next Biz Thing #405 creativerubberstamps.com","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/007fbc6d\"></iframe>","width":"100%","height":180,"duration":640,"description":"Creative Rubber Stamps https://creativerubberstamps.com/\nIn this episode of The Next Biz Thing, Markus turns his attention to Creative Rubber Stamps, a graphic arts workshop in St. Cloud, Florida run by Gary Lay, who has spent more than thirty years in the trade. The episode looks at custom self inking stamps, hand assembled address stamps, signature and notary stamps, and why a business that sells something built to last thousands of impressions is making a deliberate choice against the disposable model. It is also a story about first impressions, proofs before purchase, and the quiet craft behind a very small piece of print.\nThere is a small object sitting in a drawer in almost every office in the world that nobody thinks about until the moment they need it, and then it becomes the single most important thing in the room. It is a rubber stamp. And I want to make a case to you today that this humble, unglamorous, almost invisible little tool tells you something rather profound about how trust actually works in business, and about what happens to a craft when the person making it has spent thirty years learning to do it properly.\nWelcome back to The Next Biz Thing. I am Markus J. Diplama, and this is the show where we look closely at businesses that most people walk straight past. Sometimes that means a piece of software rewiring an entire industry. And sometimes, like today, it means a small American workshop making an object that has barely changed in over a century, and doing it so well that customers keep coming back for decades. Both of those things are innovation. We just tend to only notice one of them.\nToday's business is Creative Rubber Stamps, based in St. Cloud, Florida, serving Central Florida directly and shipping across North America. It is owned and run by a man named Gary Lay, and the phrase that sits at the heart of the business is one I have not been able to stop thinking about since I read it. First impressions last a lifetime, and so do our...","thumbnail_url":"https://img.transistorcdn.com/Pb0F3jmlyIfOyRlax9T63lldyNPycKwPJeWzBdTAC44/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5NzEzLzE3MDc4/NDQ0NzAtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}