{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Earmark Podcast | Earn Free Accounting CPE","title":"The \"How\" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/0310b023\"></iframe>","width":"100%","height":180,"duration":3810,"description":"Today, I'm joined again by Twyla Verhelst, CPA for part two of our series, Being Intentional in Your Modern Firm. We're talking with Andrea MacDonald, CPA about being intentional about servicing offerings, choosing niches, and pricing. We'll also talk about Andrea's struggle with creating a mission statement, and offer some useful advice to make the process less taxing. ","thumbnail_url":"https://img.transistorcdn.com/TNPq5NE-0g0TSmtT3kxAHa7umpzjCzmnYBYSDwQxmA8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIxNTI1LzE2ODcx/OTA3MzYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}