{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"A Candid Convo with Brian Mattocks: Business, Communities & Podcasts","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/0397276b\"></iframe>","width":"100%","height":180,"duration":3487,"description":"Dive into the engaging world of Brian Mattocks as he unfolds the significance of community in business, the nuances of marketing, and the power of podcasting in this insightful episode. Discover his unique perspective on building networks, mastering communication, and why attention is the currency of connection.Here are a few topics we’ll discuss on this episode of Masters in Marketing Agency Podcast.Community building insights.Teaching through experience.Marketing attention mechanics.Brian's podcasting journey.Referral importance in business.Resources:Podcast ChefDevNoodleConnect with Brian Mattocks:LinkedInConnect with our hosts:Josh Hoffman - LinkedInAlex Garashchenko - LinkedInQuotables:24:25 - If you give someone attention, you've beaten the game. The trick is how to give them the right attention in the right way. And how to direct that into something that's positive and productive with what you guys have done with the profiles and with building out the amount of research you've done, you are giving attention to somebody in a even more powerful way because the attention you're giving them is information about the most important subject in their life, right? Which is them.37:36 - I had to deal with the fact that, you know, what I thought was clever and interesting wasn't effective. I had to learn that everything that you're doing in an environment like this is practice. And as practice as that experiment, you have to evolve your approach to solving those problems. And as I went through, you know, week after week, year after year, I learned what works and what doesn't in this case.45:34 - Alex Garaschenko: That's really interesting. So we're starting our community with having done 60 some episodes, so 60 plus members potentially that will be coming into this community wonder, do you think that the initiation, when we start the community of all 60 coming together by us pairing people up, maybe in a way would that, how would you do the initiation for something...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}