{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Hard to Market","title":"Future Forward: AI & Blockchain Revolutionizing Marketing","html":"","width":"100%","height":180,"duration":1482,"description":"Dive into the transformative world of AI, blockchain, and Web3 technologies with Zeev Wexler. Uncover how the future of marketing is being reshaped and learn the strategies that will keep you ahead in this fast-changing landscape. Get ready to be enlightened — and maybe a little entertained — about the dynamic digital future that's already here!Here are a few of the topics we’ll discuss on this episode of Hard to Market Podcast.AI and blockchain are industry game changers.Web3’s role in evolving the internet.AI's role in democratizing skills.The creative use of AI sets marketers apart.Investing in AI while valuing human insight.Resources:WexlerViacryPodcast ChefConnect with Zeev Wexler:LinkedInEmailConnect with our host, Brian Mattocks:LinkedInEmailQuotables:01:46 - Zeev: When's the last time you read a newspaper, Brian? Like a live actual, like a flip paper newspaper?Brian: Ooh. Oh, it's easily been probably a year and a half.Zeev: Ooh, that's way shorter than what I thought. So it's probably been like 10 years for me since I actually flipped the newspaper. Why? Now I used to flip a newspaper every morning. That was my daily routine when I was growing at home. Why don't we look through newspapers anymore?Brian: They're inconvenient in pretty much every way. They're wasteful, they're horrible for the environment. The only reason I read a newspaper even a year and a half ago was because I wanted to buy one for a landmark event in my life.Zeev: That is awesome. But what is the one thing that happened that because of that, nobody uses newspapers anymore.11:48 - Brian: But I think what it really points out to me, and, you know, hearing you speak, is that, the people, the way you're gonna really pursue meaningful market differentiation moving forward since everyone's gonna have access to these super tools, is effectively the most creative person wins. The person who can use these tools in the most creative or novel way is gonna have everybody else chasing them because...","thumbnail_url":"https://img.transistorcdn.com/2mtZGaM87wPDKE73NSAab8UgvrmYb4K33xdDbLuKuT0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI1ODk5LzE2ODY4/MzU0NTUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}