{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection","title":"Brick-and-Mortar Marketing: Untapped Opportunity Empowering Sales Associates To Leverage Their Expertise To Drive Sales","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/07097402\"></iframe>","width":"100%","height":180,"duration":2079,"description":"My guest on today’s episode is Leigh Sevin, the co-founder from Endear, a marketing platform that connects to Shopify’s POS system and empowers retail associates to increase sales by dedicating their downtime to personalized customer outreach over email and text message.\nThey have a compelling solution that is guaranteed to boost customer lifetime value for your Shopify brand. They enable store associates to build relationships with their customers that results in higher and more frequent customer spending.\nIf you have a retail location and use the Shopify POS solution (or are considering to get into retail) and are looking for an edge to differentiate yourself and turn store downtime into sales by targeting customers with personalized messages and product recommendations, then this episode is definitely for you.\nWhat You Will Learn Today…\nHow not to leave foot traffic to your retail location to chance.\nLearn how associates can proactively reach out to customers at the right time with the right content.\nLearn how associates can dedicate off-peak hours to customer outreach to drive online or in-store purchases.\nUnderstanding how your ecommerce store, retail location, and sales associates can work together by delivering the omnichannel experience that buyers are expecting.\nLinks And Resources Mentioned In This Episode\nEndear\nEndear Shopify App\nClienteling eBook\nUntuckit\nJarbo\nDTC Shoe Brand 'Margaux' Case Study\nThank You For Listening\nI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.\nI would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and every one personally!\nNew Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!\nBeing an entrepreneur is a...","thumbnail_url":"https://img.transistorcdn.com/P5duruV2_oDh1uznwVSZlWtxY9S4kqZCtyWoU9GGCcQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZjE5/MjAzY2E2ZjQ5OTk0/MTc1MTZlYTc3ZDVm/NDlmMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}