{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Pet Shop Girls with Sherry (Odyssey Pets) and Carly (House of Paws) - A Podcast for Independent Pet Pros","title":"Episode 40 - Christmas Prep","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/07fa4cf4\"></iframe>","width":"100%","height":180,"duration":1743,"description":"It's Christmas in September! Actually, we just wanted to take this opportunity to remind you that the holiday season is coming fast and it's time to prepare your promotions and marketing plans. \n\nHere are some of the ideas we cover in more detail in this episode:\n\nPlan and buy Christmas merchandise early - or at least as early as you still can!\n\nImplement holiday sales and promotions, such as:\n\n   VIP holiday party with 20% off Christmas merchandise\n\n   \"Stocking stuffer\" event with 20% off small items\n\n   \"Ugly sweater day\" promotion\n\n   \"Grinch hair, don't care\" sale\n\nHost a holiday-themed VIP customer appreciation event\n\nCreate a holiday gift guide\n\nOptimize in-store merchandising and displays\n\nInvolve your team in the planning process\n\n   Discuss what worked well and what didn't in previous holiday seasons\n\n   Delegate tasks and set regular checkpoints to stay on track\n\n\nConnect with the Pet Shop Girls!\nFind us everywhere: https://linktr.ee/petshopgirls\n\nConnect with Carly (House of Paws):\nhttps://www.instagram.com/houseofpawsboutique\nhttps://www.tiktok.com/@houseofpawsboutique\nhttps://www.facebook.com/houseofpawsboutique\n\nConnect with Sherry (Odyssey Pets):\nhttps://www.facebook.com/odysseypets\nhttps://www.instagram.com/odysseypets\nhttps://linktr.ee/odysseypetsdallas\n\nConnect with Pet Product News:\nhttps://www.petproductnews.com/\nhttps://www.facebook.com/PetProductNews","thumbnail_url":"https://img.transistorcdn.com/UJZFmGUoy28EkZrHPd2qNSdeUjlOYpmvTtmqFq_M8tk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83YmQ2/MjJkYmQxMjE3NTkz/OWMxYmMzYmE3Nzkw/MTM2YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}