{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Better People Podcast","title":"Growth and Equity: A Nonprofit CEO's Journey","html":"","width":"100%","height":180,"duration":2487,"description":"Join host Holly DePalma as she enlightens us with the extraordinary journey of Franklyn Baker, CEO and President of the United Way of Central Maryland. Franklyn unveils the secrets behind doubling the organization's outreach, fostering a culture of equity and growth, and the thrilling prospects of taking their practices nationwide. Tap in to learn how a passion for community turns into transformative success!Here are a few of the topics we’ll discuss on this episode of Better People Podcast:Doubled United Way’s impact.Infusing best practices to enhance impact.Prioritizing culture over strategy.Nurturing equity and fostering growth.Garnering top awards through success.Resources:United Way of Central MarylandMidAtlantic Employers’ Association (MEA)Connect with Franklyn Baker:LinkedInConnect with our hosts:Holly DePalma -  LinkedInQuotables:01:44 - So, when I walked in the door November of 2016, I really thought this organization has lots of potential, really incredible people, a nice set of disciplines in place, very much passionate about the work in the community. But the thing that I readily noticed, because I came from a background of shepherding and managing various programs, interventions, initiatives, and other organizations, I thought we could probably use a shot in the arm of increasing our level of impact and touching more lives.08:14 - So one out of four, one out of five individuals that walk into a nonprofit around the country will walk out the front door in a year or so of being there. So what's so powerful, because our culture, and as you've many of your listeners have heard, Peter Drucker says, has said many, many times over, and as many, many people like me who repeat it often culture, it always will eat strategy for breakfast. And so for us, there's a reason why for the last three to four years, we've hovered between eight and 12% on our staff. Oh, that's incredible. On staff turnover as compared to the industry of 20, 25%.10:38 -  Prior to my...","thumbnail_url":"https://img.transistorcdn.com/cR43ySj8VIOz3k8-RRMyByJ2OY-ut4q03D_t-BAkh58/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM1ODI4LzE2NjY5/NzQwMDktYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}