{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Game Dev Podcast | Coffee with Butterscotch","title":"[Ep581] 1 Year of Indie Game Dev in 1 Hour","html":"","width":"100%","height":180,"duration":3398,"description":"In episode 581 of 'Coffee with Butterscotch,' the brothers recap the full year-long journey of How Many Dudes. From a GMTK game jam entry to a bean burrito short that hit 900k views, blowing past 100k wishlists by January, and everything in between. They break down what actually moved the needle, what the numbers looked like along the way, and what the final push to July 30th looks like from the inside.\nSupport How Many Dudes!\nOfficial Website: https://www.bscotch.net/games/how-many-dudes\nTrailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI\nSteam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes\n00:00 Cold Open\n00:19 Introduction and Welcome\n02:02 Retrospective of 'How Many Dudes' development\n04:21 Using game jams as market testing\n08:24 Early marketing efforts and wish list milestones\n12:08 Impact of YouTube Shorts and influencer videos\n16:28 The role of signals and metrics in decision making\n22:16 Store page strategy and launch preparations\n27:15 Marketing levers and cross-promotion tactics\n33:56 Demo release and early feedback\n44:23 Post-launch growth and community engagement\n50:12 Final preparations and launch day insights\nTo stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. \nIf you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! \nSubmit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. \nWe also built Ludokit, a tool for managing store pages, promo art, localization, achievements, credits, fonts, change logs, and more. Check it out at https://ludokit.com!\nFinally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net.","thumbnail_url":"https://img.transistorcdn.com/57RnUDMrX7h6l91fJ2kOsVBxjM7ppOThe0dep8MNmrA/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMxMTcxLzE2NTM1/MDM3OTEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}