{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection","title":"147: Implement Personalized 1:1 Conversations Through Text Messaging","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/0fe36169\"></iframe>","width":"100%","height":180,"duration":2248,"description":"Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Alex Beller the Co-Founder and President of Postscript. They are a Conversational Commerce Platform and a Shopify Plus Certified App Partner.They help Shopify merchants get more ROI and build better customer relationships via text messaging. Using Postscript, you’ll be able to easily grow your subscriber list, create targeted text marketing campaigns, and most importantly, have the ability for two-way conversations with customers.For those listening today that have not implemented an SMS strategy yet, Postscript can help you get started by syncing your Shopify store data and literally, within a few minutes, you can activate default text marketing automations like abandoned cart recovery, shipping notifications, welcome series, and loyalty offers.  This will give your revenue an immediate bump!What You Will Learn TodayThe rapid shift of consumer expectations.Why SMS has low unsubscribed rates, higher engagement, higher ROI, and happier customers.Why an emotional connection to your brand will help you win over Amazon.Thinking beyond marketing and how to have a seamless conversation and relationship with your subscribers.Links And Resources MentionedPostscriptPostscript Shopify AppFree SMS Strategy Audit30 Days Free With Unlimited Texts To Get Started - mention \"eCommerce Fastlane\" when you signup. - Thanks Alex!SMS Marketing CertificationFantasticTexts.com - mega-site of SMS marketing examplesSMS-Templates.com - a library of SMS automation templates for brands to stealOlipopHydroJugBlumeUgly WaterThank You For ListeningI really appreciate your choosing to listen to the show and for supporting...","thumbnail_url":"https://img.transistorcdn.com/P5duruV2_oDh1uznwVSZlWtxY9S4kqZCtyWoU9GGCcQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZjE5/MjAzY2E2ZjQ5OTk0/MTc1MTZlYTc3ZDVm/NDlmMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}