{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Leader’s Playbook: In Their Words","title":"E19 Why Enterprise Value Matters More Than Revenue in 2026 | Susan Richards","html":"","width":"100%","height":180,"duration":1485,"description":"What does real business growth look like in 2026? In this episode of the Sales Leaders Playbook, host Justine Tindall sits down with financial strategist and Numbercrunch CEO Susan Richards to unpack a powerful shift from chasing revenue to building true enterprise value.With over 25 years of experience in the tech and SaaS space, Susan shares how founders and sales leaders can rethink growth beyond vanity metrics like headcount and top-line revenue. Learn why profitability alone isn’t enough, how AI is reshaping operational efficiency, and what it takes to build a business that delivers long-term value and a successful exit.You’ll discover:• Why enterprise value is the ultimate growth metric• The problem with focusing only on revenue or profit• How AI is changing the meaning of team growth• What makes a business truly scalable and transferable• Insights from working with 100+ startups as a CFO & advisorWhether you’re a founder, sales leader, or scaling a SaaS business, this conversation will change how you think about growth.Connect with Susan Richards - https://www.linkedin.com/in/susan-richards-fcpa-fcma-53b2176/I hope you enjoy this episode! Give it a like, share, and subscribe to not miss the content coming your way weekly. – Justine and the Sales Leader’s Playbook podcast team Visit Phoenix Coaching Works here: https://sandlertrainingsystems.com/book-a-call#SalesLeadership #BusinessDevelopment #FinancialServices #WealthManagement #B2BSales #SalesStrategy #Entrepreneurship #StartupGrowth #FinancialAdvisors #InvestmentManagement #SalesTraining #LinkedInMarketing #DirectMail #SalesEffectiveness #GrowthStrategy #CanadianBusiness #OntarioBusiness #SalesLeaders #salesleadersplaybook #paultindall #phoenixcoachingworks #salesleadership #entrepreneurship #businessgrowth #leadershipinsights #salesstrategy #growthmindset #ownerledbusiness #salescoaching #businesssuccess #marketstrategy #leadgeneration #businessleadershipWelcome to Sales Leader’s Playbook, the podcast...","thumbnail_url":"https://img.transistorcdn.com/NdfZGxVsWzYdpz90rBknYGaUpdUP2Lrn-aU7XvswGss/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xOTBl/NDFhYzM3YWU1NzJi/ZGRlYTJmNTYzYmM2/ODQ4ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}