{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"2X eCommerce Podcast","title":"S06 EP10: Delivering Customer Happiness with Segmentation, Automation and Empathy","html":"","width":"100%","height":180,"duration":3015,"description":"On today’s episode, Kunle is joined by Louis Lavedan, Strategic Partner Manager EMEA at Gorgias - a Paris-based eCommerce customer experience platform. The platform allows you to create a unified stream to offer effective customer service on all platforms. Gorgias is trusted by over 5500 merchants. What do you think of when you hear “Customer Experience”? The common answer would be sending shipping info, handling returns and answering post-purchase questions. If you are of this opinion too, then you’re leaving money on the table! Customer experience (CX) has really come into the spotlight with the explosive growth of eCommerce. For successful brands, CX is a pillar for driving sales and retention. Being wherever the customer is and responding promptly is the difference being gaining, retaining or losing a customer. However, keeping tabs of all communication channels and offering prompt customer service can be daunting. This is where a platform like Gorgias comes in. In today’s episode, Kunle and Louis talk using technology to build a CX that’ll set you apart. You will get to hear about how segmentation and automation can instantly boost productivity and drive revenue. This is a great episode for eCommerce brands of all sizes! ----------- SPONSORS: This episode is brought to you by: Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.   Rewind This episode is brought to you by Rewind. The #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 25,000 online businesses....","thumbnail_url":"https://img.transistorcdn.com/6rfU37IUp0-QWXYKPd34Jy_W0ArNIQ3hAOszLOacSoM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwMTI5LzE2ODY5/NDE4MzgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}