{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#349 - Building Relationships With Both Your Guest And Audience","html":"","width":"100%","height":180,"duration":634,"description":"It’s the final cut for the Josh Wilson experience!\r\n\r\nIn this episode, Josh and Collin will talk about dealing with people, vetting who to make deals with, and finding who between the audience and the guest you should be building relationships with, especially when leveraging your podcast to sell. Tune in now to the latest episode of Sales Transformation.\r\n\r\nPower up your podcast experience by joining our Free Podcast Community!\r\n\r\nAre your Reps hitting their quotas this 2022? If not, then a Wingman Free Trial is what you need!\r\n\r\nHIGHLIGHTS\r\n\r\nWho's hot, who's not\r\nVetting the right people to do deals with\r\nFinding what works\r\nLeverage podcasts, build relationships\r\nIt's not always the audience\r\n\r\nQUOTES\r\n\r\nJosh on dealing with people: “I love what you say, man, it's some people you don't want to do deals with, a good deal with a bad person is a bad deal.”\r\n\r\nJosh on building relationships: “It's very expensive to accumulate an audience, and I found that 99% of the time when I'm interviewing someone, we build a relationship. After the interview, they go, ‘Hey, we should do something together’.”\r\n\r\nCollin on forsaking relationships with guests: “It's underestimated as people go on a show to want to tap into that audience, and then, don't do anything to nurture that relationship right in front of them.”\r\n\r\nConnect with Josh and learn more about what he’s been working on!\r\n\r\nAbout Josh\r\nAbout PR Ventures\r\nPR Ventures Website\r\nAbout The Deal Scout\r\nThe Deal Scout Websites\r\n\r\nConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:\r\n\r\nAbout Collin\r\nAbout Salescast\r\nSalescast Community\r\nSales Transformation\r\n\r\nWanna kick off your own kick-ass podcast?\r\nAlready have one? How about growing it, or even monetizing it?\r\n\r\nLET’S TALK.","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}