{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"Why This Brand Is Pivoting From 4 Launches A Year To 26 #290","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/148a8fe1\"></iframe>","width":"100%","height":180,"duration":841,"description":"Over the last 3 years, Chad Ross and the Dorsal team have brought in $3M+ in revenue and removed over 122,000 lbs of plastic from the ocean. And in 2022, they’re making a BIG change…they’re doing 6.5x more product launches. Which means they’re launching something new every 2 weeks. Find out why Chad is choosing smaller, more frequent drops and how this strategy will help them stay focused on existing customers.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}