{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Engineering Calmer Agencies & Consulting Firms: Calm is the New KPI","title":"Making \"Enough\" in Our Business with Rita Barry","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/1580c08b\"></iframe>","width":"100%","height":180,"duration":2878,"description":"Rita Barry is a certified measurement marketer. She founded her company, a boutique digital marketing optimization consultancy based in the Canadian Rocky Mountains, in 2009. Rita deals with numbers and measuring success all day long and the journey to and through enough has been one she's spent a LOT of time thinking about. \r\n\r\nKey takeaways:\r\n\r\n- Step-by-step through the journey to (and past) enough\r\n- What enough means to Rita\r\n- What it looked like pre-enough and what she did to break through and past enough\r\n- How her goals and what she was concerned about changed throughout her journey\r\n- What she does, now that revenue benchmarks don't mean quite as much.","thumbnail_url":"https://img.transistorcdn.com/HRs9DZmBS3RQgcFBs6ru_0TP86Ifi_bbNBqTrnI3FJc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kZDVk/NjE1YzQyMDkzZWI5/ZTg4MjdjNzIwODc5/ZTdjZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}