{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"We Live It | LiveAg's Livestock Marketing Podcast","title":"Southeast Cattle Marketing Strategy: Selling More Cattle to More Buyers","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/15a624cf\"></iframe>","width":"100%","height":180,"duration":792,"description":"We're coming to you live from Hope Hull, Alabama, right out of the brand-new Elite Livestock Marketing Group facility. Ty sits down with Darrell Stokes and Jerry Etheredge of Elite Livestock ahead of their Grass Time Special sale on Thursday, April 23, reflecting on a year of partnership with LiveAg and everything that's been built along the way.From the jump, Jerry and Darrell share what the partnership has meant for their operation — increased buyer base, expanded geographic reach, and load lot goals that weren't just met, but surpassed. Darrell even gave away a vacation to Hawaii to make good on a bold promise. The conversation goes deep on what makes this partnership work: trust, people, and a shared foundation of faith. Jerry wraps it up with something worth celebrating: this is the largest video cattle auction ever held in the state of Alabama. That's not a small thing — that's history being made right here at Elite Livestock and LiveAg.If you're a producer looking to grow your program, expand your buyer base, or learn what a LiveAg partnership looks like in the real world, this episode is for you. Reach out to Darrell and Jerry locally, or connect with the LiveAg team wherever you are on www.live-ag.comThe We Live It podcast is proudly powered by BioZyme, the makers of VitaFerm® and Gain Smart®. Cattle health starts with proper nutrition, and that is why BioZyme® Inc., a leader in animal nutrition and health, is excited to partner with LiveAg, one of the fastest-growing livestock marketing firms in the country. Through LiveAg’s nationwide video auction platform and sale broadcast services, cattle fed VitaFerm and Gain Smart mineral are positioned in front of a national, competitive buyer base on sale day, often receiving premium returns. Learn more:https://biozymeinc.com/blog/biozyme-partners-with-liveag/?utm_source=live_ag&utm_medium=podcast&utm_campaign=live_ag_podcast_march00:00 – Welcome & Live from Hope Hull, Alabama00:56 – Jerry Etheredge on the...","thumbnail_url":"https://img.transistorcdn.com/SsNLQLqn7ePgfHzuUJzXQtMtFUBesC-szTPaDkxMq9k/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yODFk/YzU4YmMzNjgyMjEy/OTQ1YjFlODk0NTY1/N2Q4Yi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}