{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Changing The Industry Podcast","title":"Episode 106 - Diesel Performance Legend Eric Merchant from Vision KC 2023","html":"","width":"100%","height":180,"duration":5543,"description":"In this episode, David and Lucas sit down with Eric Merchant, the diesel performance legend behind Merchant Automotive LLC in Zeeland, Michigan. Eric has been in the diesel industry for over two decades and has become a go-to resource for anyone looking to upgrade or repair their Duramax diesel vehicle.\nDuring their candid conversation, Eric shares insights as he looks to transform the repair side of his business.\nTaking a picture of the gram. 0:00\nHow to get out of the grocery store for less. 4:42\nWhat’s the younger generation doing on Facebook? 8:59\nThe Discord server is like a giant chat group. 14:06\nThe headliner was the breaking point. 18:57\nDuramax parts are becoming more and more obsolete. 23:07\nWhat are some of the problems with the companies that make a living off of these chips? 26:37\nIs there an advantage to releasing older trucks? 28:18\nHow did your name go out in front of everybody else’s? 33:45\nWhy you need to pay someone to help you with your business. 39:44\nDon't hire someone to mow your lawn. 40:42\nThe importance of having a succession plan for your business. 44:10\nLetting go and letting someone else do it. 45:55\nWhy it’s so hard for him to unload a project. 47:55\nIf you don’t back up and understand, you’ll always be the bottleneck. 52:00\nCharging what you’re worth. 57:40\nHow you guys are going off a book time? 1:04:46\nSelling to the right clients. 1:10:28\nManaging Expectations. 1:14:01\nHow do you know if you’re undercharging? 1:16:09\nWhy the service department should be the most profitable part of the company. 1:21:21\nThe challenges of outsourcing and dealing with outside lead times. 1:27:21","thumbnail_url":"https://img.transistorcdn.com/TmFutVBA2CXrbhzBSzhfJLpfqgewMMYGUnLcyfdNyvc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM3ODY2LzE2NzQw/ODM5MjItYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}