{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The GEO Show","title":"Reddit's Collapse, Google's New UI, and Zero-Click Everything","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/190306ac\"></iframe>","width":"100%","height":180,"duration":1088,"description":"Welcome to Episode 3 of The GEO Show, where we break down the biggest developments in Generative Engine Optimization (GEO), AI search, and the rapidly changing world of SEO.\nIn this episode, Paris Childress, founder of Hop AI and co-founder of GEO Forge, runs through nine stories reshaping AI search this week, including one citation collapse nobody has explained yet.\nIn this episode:\n🔍 ChatGPT is doing a lot more research for B2B software queries Nective tested 4,000 prompts and found average ChatGPT fan-out queries rose from 2.17 to 7.61, with software queries alone averaging 10.7 searches per prompt. B2B recommendations are becoming a research workflow inside LLMs, not a single query.\n\n📊 Your GA4 numbers may be lying about AI Overviews traffic A nine-month dataset covering 51,200 tracked events found that 22.4% of detected AI Overview events were attributed to direct traffic instead of organic. In a zero-click world, don't take Search Console or GA4 at face value.\n\n🧠 Google's own research: LLMs know facts but still can't retrieve them Gemini 3 Pro and ChatGPT-5 encoded 95-90% of tested facts correctly, but failed to directly recall 26-34% of those same facts. Training-data accuracy and real-time discoverability are two separate problems, and you need to win at both.\n\n🛠️ Google AI Overviews can now generate interactive interfaces, not just answers Search Engine Journal reports Google has started rolling out Generative UI, including custom layouts, simulations, and interactive tools. If your lead-gen strategy depends on a gated calculator, Google's AI answer can now reproduce it with no click required.\n\n📣 ChatGPT Ads landed in Europe today OpenAI is expanding into 31 European markets with conversion optimization, geo-targeting, custom audiences, Pixel, and Conversion API measurement, the full performance-marketing stack.\n\n📉 Reddit's share of ChatGPT citations collapsed 86% in three days According to Promptwatch, Reddit's average citation share fell from 3.83% to...","thumbnail_url":"https://img.transistorcdn.com/7cDHOTKwTPJbamMzkSU5XMeYqbfRSPk5nMQ6zhbTeaI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kY2Ri/MGIyZjViNzJiODc5/ZGM5MmJhYmE4NmYx/MTVhYy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}