{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Build With AI","title":"Landing a $30K Retainer BRAND NEW to AI (Case Study)","html":"","width":"100%","height":180,"duration":1669,"description":"Join our AI Operator Academy Community where we help entrepreneurs start and scale a profitable AI services business: https://www.skool.com/aioperatoracademy/about  \nIn this episode, I sat down with Dino Watt, an orthodontics industry consultant with zero technical background, who used the exact AI Operator Academy playbook to land a $30,000 consulting deal in under three months. Dino walks through his entire funnel live: a $97 workshop that pre-sold assessments before he ever taught it, a $797–$997 paid AI assessment, and a standout add-on nobody else is doing, an AI-generated explainer video that turns his report into a seven-minute video his clients can forward straight to a business partner or spouse. He breaks down the actual numbers: $5,734 collected before a single sales call, a 44% close rate, and a $5,000-a-month, six-month AI Concierge retainer closed off the back of an assessment he got paid to deliver. By the end of this episode, you'll have a full blueprint for turning a paid workshop into a five-figure retainer, even if you've never written a line of code.\n\nTimestamps:\n\n00:00 - Intro: meet Dino Watt\n00:50 - Not technical, dyslexic, no coding background\n01:35 - Joining AI Operator Academy with his wife Shannon\n02:39 - The $30K AI Concierge retainer overview\n03:09 - Using Claude to build his podcast slides live\n04:55 - The filter: effectiveness, efficiency, quality\n05:27 - Pricing the $97 workshop and early bird upsells\n06:20 - Upselling the $997 paid assessment\n07:20 - Doing the assessments and giving one testimonial freebie\n08:29 - Booking the follow-up call off the explainer video\n09:30 - Why he charges $5K/month over six months, not $2K\n11:45 - Solve rich people problems\n12:48 - Walking through the full deliverable package\n13:19 - The one-pager and proof kit\n13:34 - Why he built a 7-minute NotebookLM explainer video\n15:49 - How the explainer video preempts objections\n17:39 - Selling to secondary decision-makers without being in the room\n19:14 -...","thumbnail_url":"https://img.transistorcdn.com/fPP_LXbA6Rbv7hw4e1qgK-hy_oKL684f8rf7EF5X7TI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zYWVm/NTk5YjU3OTk3NzAy/YzBlZDkzNzA0ZDIz/MjVjNC5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}