{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"CINC Office Hours","title":"Episode 21 - Lance Simpson 2","html":"","width":"100%","height":180,"duration":4474,"description":"Episode 21: Lance Simpson | CINC Office Hours Real Estate Podcast\nRecorded September 9, 2026\n\nIn Episode 21 of the CINC Office Hours Real Estate Podcast, hosts Harry Kierbow, Dan Lott, and James Terry welcome back Lance Simpson, founder of CINC University (CINCU) and one of the most respected trainers in the real estate technology and lead conversion space. Lance Simpson is known throughout the industry for helping agents, teams, and brokers create scalable systems that turn more leads into appointments, clients, and closings.\nThis episode focuses on the habits, workflows, and database strategies that help top-producing real estate professionals maximize opportunities already inside their CRM. From lead follow-up and database engagement to automation and agent accountability, Lance shares actionable advice designed to help agents improve consistency, increase conversion rates, and build a more predictable business. \nWhether you're a solo agent, team leader, ISA manager, or brokerage owner, this episode offers practical ideas that can be implemented immediately to improve performance in today's competitive housing market.\nKey Takeaways\n✅ Your database is often your biggest untapped source of business.\n✅ Consistent follow-up outperforms one-time marketing campaigns.\n✅ CRM success depends on agent adoption and accountability.\n✅ Automation should enhance personal communication, not replace it.\n✅ Simple systems executed consistently outperform complicated processes.\n✅ Long-term nurture strategies help agents capture future business that competitors miss.\n\nWhat You'll Learn\nHow top agents create consistent lead follow-up habits\nDatabase management strategies that generate more opportunities\nWays to improve CRM adoption and daily usage\nThe importance of speed-to-lead and long-term nurture campaigns\nBuilding scalable systems that support team growth\nCreating accountability without micromanagement\nLeveraging automation to increase agent productivity\nTurning dormant leads...","thumbnail_url":"https://img.transistorcdn.com/YI0tgPwVYjuKebRte9bo6F4zwKDuivTJBOr2r9dVh-U/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81ZmYw/OGRhNGE5ZmVlYTVk/ZTk1YzU2NzdiZjc2/OWM1Ny5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}