{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Legal Late Night","title":"Fixing Your Law Firm’s Leaky Funnel with Daniel Steinberg","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/19ea860d\"></iframe>","width":"100%","height":180,"duration":3827,"description":"Jared Correia dives into March Madness, breaking down his top five most impactful NCAA Final Four tournaments of all time. From Texas Western breaking Jim Crow-style recruiting in 1966 to the legendary Magic Johnson vs. Larry Bird showdown in 1979, Jared explores the history of college basketball's biggest stage.Next, Jared sits down with Daniel Steinberg, the Founder and CEO of Lawbrokr. Daniel shares his journey from building partnerships at Clio to launching his own legal tech startup. He opens up about the difficult reality of startup pivots, explaining why Lawbrokr shifted away from a consumer-attorney marketplace model to become a dedicated B2B digital intake and marketing solution.In this interview, we cover:The Lawbrokr Pivot: Why the unit economics of building a legal marketplace broke down, and how listening to customer data saved the company.The \"Leaky Funnel\": Why law firms need to stop obsessing over raw website traffic and start focusing on actual web traffic conversion.The Human Element: Why the vulnerability of legal consumers means intake processes can never be 100% automated by AI.Agency Partnerships: How Lawbrokr partners with marketing agencies to optimize conversions and prove ROI for law firms.Finally, in the Counter Program, Jared puts Daniel's accounting background to the test in a ridiculous new trivia game called \"Boats and Hoes,\" inspired by the movie Step Brothers.Learn more about Daniel and Lawbrokr.Check out our YouTube ChannelFind more great content at Legal Broadcasting CompanyAnd connect with Jared on LinkedIn.","thumbnail_url":"https://img.transistorcdn.com/117aOJGTaxGWZGZL7jkeVBEL8Dj25G3qHx-H5oBUhzo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NjE0/N2MxMDkwOTBiM2Zm/MTExYjk4MWFhNjIy/OTkzZi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}