{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Scoop","title":"Blockchain.com CEO Peter Smith talks Dallas Cowboys sponsorship, IPO rumors","html":"","width":"100%","height":180,"duration":2913,"description":"Founded back in 2011, Blockchain.com recently closed a Series D funding round in March at a valuation of $14 billion, making the crypto company both one of the longest-operating exchanges as well as one of the highest valued in the industry.\nAfter spending effectively “zero” on marketing for over a decade, Blockchain.com recently announced a sponsorship deal with the Dallas Cowboys, becoming the first crypto company to ink a deal with an NFL team approved by the league.\nIn this episode of The Scoop, Peter Smith, CEO of Blockchain.com, discusses his company’s upcoming strategy, including IPO rumors and the rationale behind their Cowboys partnership.\nAs he explains during the interview, Smith wants “to work with the biggest and the best,” making the Cowboys the ideal choice for Blockchain.com’s first sports partnership:\n“When you really study these marketing deals, you're basically looking for who has the biggest fan base, the demographics of the fan base, and then the TV side of it,” Smith said. “We really wanted to work with them because of the fan base and the TV exposure.”\nBlockchain.com was also in the news in April, when a Bloomberg report circulated suggesting the company is planning an IPO for some time this year. However, when asked about the report, Smith commented that it must have been “a slow news day at Bloomberg.”\nWhile Smith believes Blockchain.com “will be a public company someday – and probably sooner than later,” he clarified: “We haven't done anything in the last 60 days that's different than what we've been doing for the last nine months preparing to someday be a public company.”\n\nEpisode 39 of Season 4 of The Scoop was recorded remotely with The Block’s Frank Chaparro and Peter Smith, CEO of Blockchain.com\nListen below, and subscribe to The Scoop on Apple, Spotify, Google Podcasts, Stitcher or wherever you listen to podcasts. Email feedback and revision requests to podcast@theblockcrypto.com.\nThis episode is brought to you by our...","thumbnail_url":"https://img.transistorcdn.com/kC6kzNjgr18dm0FmBfV_f9xccAkjj-QXoCJmVNlNtrU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xZmIz/N2E5MmRmMzJjOTU3/OTNhYjJkYzcxZTlj/MTU2Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}