{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Work Less, Earn More","title":"Ep 257: Should you use a PODCAST to grow your business? (with Stefanie Gass)","html":"","width":"100%","height":180,"duration":2525,"description":"In this episode of Work Less, Earn More, I explore how podcasting can be a powerful tool for growing your business. I’m joined by Stefanie Gass, a podcasting expert who shares her incredible journey from network marketing to becoming a seven-figure CEO—all through the strategic use of long-form content.\nWe dive into why podcasts outperform social media and paid advertising when it comes to building meaningful connections and scaling sustainably. Stefanie opens up about how a dream inspired her to start her podcast and how it transformed her business, allowing her to reduce time spent on social media while increasing revenue.\nTogether, we break down the essentials of choosing the right platform—whether it’s podcasting, blogging, or YouTube—and why starting simple can be the smartest move. Stefanie also shares actionable advice on creating a sustainable sales funnel, leveraging organic marketing strategies, and monetizing effectively.\nListen to the full episode to hear:\nWhy long-form content is more effective than social media or paid ads.\nHow to start a podcast on a budget.\nStefanie’s inspiring story of growth and transformation.\nKey steps to building a sales funnel and monetizing a podcast.\nFREE Resources to Grow Your Online Business:\nThe 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method\nLearn more about Stefanie Gass: https://stefaniegass.com/\nWork with Gillian Perkins:\nApply for $100K Mastermind: https://gillianperkins.com/100k-mastermind \nGet your online biz started with Startup Society: https://startupsociety.com \nLearn more about Gillian: https://gillianperkins.com \nInstagram: @GillianZPerkins","thumbnail_url":"https://img.transistorcdn.com/jSVFNaMVaq2xN_XXMdPWb2thI2IwCmxWI1ny0RZrwGE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5MjUwLzE3MDY2/NDcyMjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}