{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Billboard Mastery Podcast","title":"How To Be Inclusive In Negotiating With The Property Owner","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/1b3bc010\"></iframe>","width":"100%","height":180,"duration":446,"description":"When it comes to negotiating a winning billboard ground lease with the property owner, there are a number of different styles and strategies. But probably the most effective is the concept of “inclusive” negotiation. In this Billboard Mastery podcast we’re going to explore what “inclusive” negotiating is all about and why it is probably your best shot at getting great deals done.","thumbnail_url":"https://img.transistorcdn.com/y5bnJStQcTUFH9PCfWezZ6lllogfPd0MJQ4jNXAKlBo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM1MzU1LzE2NjU1/MjE4NzYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}